31 May 2012

What makes a good business card

First impressions can be everything, so the design and quality of your business cards is something you can’t afford to do badly.

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What makes a good business card

The most important factors to consider are;

Quality

Don’t skimp on your business cards. The card stock needs to be high quality and pleasing to hold. The print needs to also be high quality with no imperfections, strong colours and water resistant.

Innovation

Having a unusual card may make your business stand out, but if it doesn’t let potential clients know what your about then it hasn’t done its job. Customising the shape, adding an emboss, adding a spot UV and matte finishing all could help to create that innovative business card perfect for your business. If your after something more unique think outside the box, a business card doesn’t have to be a rectangle piece of card. Anything that can fit in your wallet and can be printed on could be your ideal business ‘card’ if it suits your company.

Style

When it comes to marketing your business card has the potential to be the most valuable marketing tool. A good business card takes advantage of the small advertising space. It should be an extension of your brand as it represents who you are and what you do in the best possible way.

Examples:

Double Sided Bussiness Card with Sport UV

Spot UV is a high-gloss finish applied to a specific area of your print.

Double Sided Business Card with Sport UV

Double Sided Bussiness Card with Embossed

Double Sided Business Card with Embossed

Duplexed business cards with Spot UV

Duplex business cards are two or more pieces of coloured card stuck together. In this case it is a black card mounted to a pink card

Duplexed business cards with Spot UV

Foil edged business cards

Foil edged business cards

Custom die-cut business cards with spot UV

Custom die-cut business cards with spot UV

Business Card with QR Barcode

When scanning this card with a smartphone it will add the cards content to your phone’s address book

Business Card with QR Barcode

Our Business Card - Custom die-cut with spot UV

After all you have to practice what you preach!

Our Business Card - Custom die-cut with spot UV